Effective Date: October 23, 2009
(a) Information You Provide To Us
(b) Information We Collect As You Access And Use The Sites
(c) Information Third Parties Provide About You
(d) Information You Provide About A Third Party
(a) When You Agree To Receive Information From Third Parties
(b) Third Parties Providing Services On Our Behalf
(c) Co-branded Areas
(d) Sweepstakes, Contests And Promotions
(e) Administrative and Legal Reasons
(f) Business Transfer
(a) User Generated Content, Social Networking and Public Information
(b) Name and Likeness
(a) Information You Provide To Us
Personal Information and Demographic Information. We may ask you to provide us with certain categories of information such as: (1) personal information, which is information that could reasonably be used to identify you personally, such as your name, e-mail address, birth date, credit card number, mobile phone number and physical address ("Personal Information"); and (2) demographic information, such as gender, zip code, or similar information ("Demographic Information"). We may collect this information through various forms and in various places on the Sites, including account registration forms, e-mail newsletter or mobile alert sign-ups, when you purchase tickets or when you submit information, communicate or otherwise interact with us. If we combine Demographic Information with the Personal Information we collect, we will treat it as Personal Information under this Privacy Policy.(b) Information We Collect As You Access And Use The Sites
Usage Information. In addition to any Personal Information, Demographic Information or other information that you choose to provide to us on the Sites, we and our third-party service providers may use a variety of technologies that automatically or passively collect certain information whenever you visit or interact with the Sites ("Usage Information"). This Usage Information may include your browser type, operating system, the page served, the time of day, and the preceding page view, among other information. We may use Usage Information for a variety of purposes, including to enhance or otherwise improve the Sites. In addition, we may collect your IP address or some other unique identifier for the particular device you use to access the Internet (collectively referred to as a "Device Identifier"), as applicable. A Device Identifier is a number that is automatically assigned to your computer, your cell phone, or other device used to access the Internet, and our computers identify your device by its Device Identifier. Usage Information may be non-identifying or may be associated with you. Whenever we associate Usage Information or a Device Identifier with you, we will treat it as Personal Information. The methods that may be used to collect Usage Information include the following:Cookies. A cookie is a data file placed on a computer when it is used to visit the Sites. Cookies may be used for many purposes, including, without limitation, tracking user preferences and web pages visited while using the Sites. You may disable cookies using your browser's preferences, but some features of the Sites may not function properly or may operate slowly if you disable the cookies.
Web Beacons. Web beacons are small graphic images or other web programming code (also known as “1x1 GIFs” or “clear GIFs"). We may include web beacons in our web pages and e-mail messages. Web beacons may be invisible to you, but any electronic image or other web programming code inserted into a web page or e-mail can act as a web beacon. Web beacons or similar technologies may be used for a number of purposes, including, without limitation, to count visitors to the Sites, to monitor how users navigate the Sites, to count how many e-mails that were sent were actually opened or to count how many particular articles or links were actually viewed.
Mobile Device Identifiers. Mobile device identifiers are used by certain mobile service providers to uniquely identify mobile devices. We or our third-party service providers may receive such device information if you access the Sites through mobile devices. Certain features of our Sites may require collection of mobile phone numbers and we may associate that phone number to mobile device identification information. Additionally, some mobile phone service providers operate systems that pinpoint the physical location of devices that use their service. Depending on the provider, we or our third-party service providers may receive this information.
Embedded Scripts. An embedded script is programming code that is designed to collect information about your interactions with the Sites, such as the links on which you click. The code is temporarily downloaded onto your computer or mobile device from our web server or a third party service provider, is active only while you are connected to the Sites, and is deactivated or deleted thereafter.
(c) Information Third Parties Provide About You
We may, from time to time, supplement the information we collect about you online with outside records from third parties in order to enhance our ability to serve you, to tailor our content to you and to offer you opportunities to purchase products or services that we believe may be of interest to you. We may combine the information we receive from those sources with information we collect through the Sites. In those cases, we will apply this Privacy Policy to any Personal Information received, unless we have disclosed otherwise.(d) Information You Provide About A Third Party
If you send someone else a communication from the Sites, such as sending an article to a friend or information about a Broadway show, we use the information you provide (typically, names and e-mail addresses) on a one-time basis to facilitate the communication and we do not use it for any other marketing purpose, unless we obtain consent from that person.(a) When You Agree To Receive Information From Third Parties.
You may be presented with an opportunity to receive information and/or marketing offers directly from third parties. If you do agree (or do not decline) to have your Personal Information shared, your Personal Information will be disclosed to such third parties and all information you disclose will be subject to the privacy policy and practices of such third parties. We are not responsible for the privacy policies and practices of such third parties and, therefore, you should review the privacy policies and practices of such third parties prior to agreeing to receive such information from third parties. If you later decide that you no longer want to receive communication from a third party, you will need to contact that third party directly.(b) Third Parties Providing Services On Our Behalf.
We may use third party vendors to perform certain services on behalf of the Sites, such as hosting the Sites, designing and/or operating the Sites' features, tracking Site analytics, enabling you to purchase tickets to events and enabling BAA to send you e-mail and mobile alerts or performing other administrative services. We may provide these companies with access to user information, including Personal Information, to carry out the services they are performing for you or for BAA.(c) Co-branded Areas.
Certain areas of the Sites may be provided to you in partnership with third parties ("Co-Branded Areas") and may require you to disclose Personal Information in order to register for and access products and/or services. Such Co-Branded Areas will identify the third party partners. If you elect to register for products and/or services at Co-Branded Areas you may be providing your information to both BAA and the third party partners. Further, if you sign-in to a Co-Branded Area with a username and password obtained on the Sites, your Personal Information may be disclosed to the identified third party partners for that Co-Branded Area and will be subject to the posted privacy policies.(d) Sweepstakes, Contests and Promotions.
We may offer sweepstakes, contests, and other promotions (any, a "Promotion") through the Sites that may require registration. By participating in a Promotion, you are agreeing to the terms, conditions or official rules that govern that Promotion, which may contain specific requirements of you, including, except where prohibited by law, allowing the sponsor(s) of the Promotion to use your name, voice and/or likeness in advertising or marketing associated with the Promotion. If you choose to enter a Promotion, Personal Information may be disclosed to third parties or the public in connection with the administration of such Promotion, including, without limitation, in connection with winner selection, prize fulfillment, and as required by law or permitted by the Promotion's official rules, such as on a winners list.(e) Administrative and Legal Reasons.
We may transfer and disclose your information, including Personal Information, to third parties: (i) in the event we are required to respond to subpoenas or other legal process or if in our good faith opinion such disclosure is required by law; (ii) at the request of governmental authorities conducting an investigation; (iii) to protect and/or defend the Sites' Terms of Use or other policies applicable to the Sites; or (iv) to protect the personal safety, rights, property or security of any individual. We may also use IP address or other Device Identifiers to identify users, and may do so in cooperation with copyright owners, internet service providers, wireless service providers or law enforcement agencies in our discretion. Such disclosures may be carried out without notice to you.(f) Business Transfer.
BAA may share Personal Information with its subsidiaries and affiliates for internal reasons. BAA also reserves the right to disclose and transfer all information related to the Sites, including Personal Information: (i) to a subsequent owner, co-owner or operator of the Sites or applicable database; or (ii) in connection with a corporate merger, consolidation, restructuring, the sale of substantially all of BAA's stock and/or assets or other corporate change, including, without limitation, during the course of any due diligence process.(a) User Generated Content, Social Networking and Public Information.
The Sites may permit you to submit ideas, photographs, writings, music, video, audio recordings, computer graphics, pictures, data, questions, comments, suggestions or other content, including Personal Information (collectively, "User Generated Content"). User Generated Content may be published online or offline in any media or format (currently existing or hereafter developed). Others may have access to this User Generated Content and may have the ability to share it with third parties across the Internet. Additionally, you may have the opportunity to engage in social networking through the Sites, such as creating a public profile, sharing User Generated Content, and inviting others to connect with you. Please think carefully before deciding what information you share, including Personal Information, in connection with your User Generated Content or social networking activities. Please note that BAA does not control who will have access to the information that you choose to make public, and cannot ensure that parties who have access to such publicly available information will respect your privacy or keep it secure. This Privacy Policy does not apply to any information that you disclose publicly, share with others or otherwise upload onto the Sites. We are not responsible for the accuracy, use or misuse of any content or information that you disclose or receive through the Sites.(b) Name and Likeness.
We may also publish your name, voice, likeness and other Personal Information with other User Generated Content (or any portion of the content), and BAA may use the content, or any portion of the content, for advertising, marketing, publicity and promotional activities. For full terms and conditions regarding User Generated Content you submit to the Sites, please review our Terms of Use.